Archive | Betty’s Blog

As the temperature heats up signalling the arrival of summer, so comes the arrival of the swimsuit magazine editions. Betty Diamond is lucky enough to be featured in The Australian Women’s Weekly December 2012 issue in their “Best Summer Swimwear for Every Shape” feature. Our one piece swimsuit will continue to flatter women of all […]

Betty gets exposed on Stylehunter.com.au  October 22, 2012 by Stylehunter Shopping online for swimwear opens up a whole world of options, information and ease, when it comes to buying your next swimsuit. No terrible neon lights and scary mirrors of the in-store fitting rooms, highlighting every (bad) angle and bits you aren’t ready to see […]

Fabulous bloggers such as Haute Courture  and A Bit of Sass  are talking up the merits of retro style swimwear for this summer! It seems a fabulous retro style swimsuit not only flatters the figure but adds some serious street cred to your beach outfit.   These fashionista’s are loving the ode to yesteryear that the […]

      Even though summer isn’t officially here for another few weeks, the  gorgeous sunny days and our desire to bbq and have cocktails on the balcony is telling us that summer is already well underway – and here at Betty HQ we are thrilled! The really great news for ladies who like to […]

Betty has joined the world of high fashion websites like Vogue who showcase  the latest  designer fashion using web video technology. We have added video catwalk to all our swimwear and resortwear  product pages so that you can now really see our pieces in action.  This will give you a much clearer idea of how […]

Change is good!  A little make over makes everyone feel gorgeous – right? So, we decided that the dreary winter was getting us down and it was time to lighten up!  You may have noticed Betty D is now a lovely shade of vintage white instead of black. We wanted to freshen up the site […]

If Robyn Lawley could travel back and give advice to her 15-year-old self, she’d be an inspirational mentor. The confident Aussie model – whose traffic-stopping curves have rocked the covers of Vogue Italia and French Elle – would tell the insecure teenager to quit hiding her body under baggy clothing and resist the urge to […]

It’s that time of the year when the tropics are calling – we down here in the Southern Hemisphere are feeling the effects of the cold dark days of winter. When I worked as a costume designer in the Australian Film Industry, it was interesting to see when we were shooting scenes in winter time […]

The BETTY DIAMOND swimsuits are not made from lycra.  Our 2 way stretch polyester will not perish in the way  that those little elastin fibres do in other swimsuit fabrics  – you know how garments give after a bit of wear and go white at all the most stretched and stressed places. We want our […]

Betty diamond swimwear online is about to become super dynamic with video! We are going to launch a new catwalk concept where each garment will be paraded by our  gorgeous model. The challenge when selling swimwear online is that our customers don’t get the opportunity to try the garments on before they buy!   As a way around this […]