Author Archive | Ali

Happy holidays and Christmas cheer to all our wonderful customers and friends at Betty Diamond.  We thank you for your support this year and wish you the best for 2013 warm wishes, Helen and the team at Betty Diamond Swimwear Online     

  We made the swimwear line up on stylehunter.com.au. For most of us, swimwear shopping can be somewhat of a stressful experience. Especially if we aren’t overly happy with parts of our body, which let’s face it, most of us aren’t. We fear nothing fitting, or at least not flattering us, and the thought of […]

Betty gets exposed on Stylehunter.com.au  October 22, 2012 by Stylehunter Shopping online for swimwear opens up a whole world of options, information and ease, when it comes to buying your next swimsuit. No terrible neon lights and scary mirrors of the in-store fitting rooms, highlighting every (bad) angle and bits you aren’t ready to see […]

Fabulous bloggers such as Haute Courture  and A Bit of Sass  are talking up the merits of retro style swimwear for this summer! It seems a fabulous retro style swimsuit not only flatters the figure but adds some serious street cred to your beach outfit.   These fashionista’s are loving the ode to yesteryear that the […]

      Even though summer isn’t officially here for another few weeks, the  gorgeous sunny days and our desire to bbq and have cocktails on the balcony is telling us that summer is already well underway – and here at Betty HQ we are thrilled! The really great news for ladies who like to […]

Betty has joined the world of high fashion websites like Vogue who showcase  the latest  designer fashion using web video technology. We have added video catwalk to all our swimwear and resortwear  product pages so that you can now really see our pieces in action.  This will give you a much clearer idea of how […]

If Robyn Lawley could travel back and give advice to her 15-year-old self, she’d be an inspirational mentor. The confident Aussie model – whose traffic-stopping curves have rocked the covers of Vogue Italia and French Elle – would tell the insecure teenager to quit hiding her body under baggy clothing and resist the urge to […]

It’s that time of the year when the tropics are calling – we down here in the Southern Hemisphere are feeling the effects of the cold dark days of winter. When I worked as a costume designer in the Australian Film Industry, it was interesting to see when we were shooting scenes in winter time […]

Betty diamond swimwear online is about to become super dynamic with video! We are going to launch a new catwalk concept where each garment will be paraded by our  gorgeous model. The challenge when selling swimwear online is that our customers don’t get the opportunity to try the garments on before they buy!   As a way around this […]

Ever wondered how the one piece swimsuit came into being? Before the middle of the 19th century there was no notion of the bathing suit – people simply waded into the water in their clothes and bobbed around. The evolution of the one piece swimsuit into the garment we know today depended on two factors […]